Founded in 2005 by Emily Bendell, Bluebella is an award-winning lingerie brand, designing fashion-led collections for customers all over the world. With over half a million Instagram followers and operations in the UK, US, Australia, France, Germany and Italy, Bluebella has grown exponentially over the past few years – with no signs of slowing down.
London, United Kingdom
We were impressed from the off-set with Patchworks running a complete and thorough diagnosis of our business requirements, as well as evaluating our potential future requirements.
Non-Executive Director, Bluebella
Founded in 2005 by Emily Bendell, Bluebella.com is a fashion-led luxurious lingerie brand based in London.
Having initially launched on a shared online store, alongside a complementing fashion brand, Bluebella decided it was time to re-platform to their own eCommerce site, integrated with a back-office accounting function.
Bluebella selected Shopify-Plus for their online store and Netsuite ERP to automate their stock and order processing.
As it was Bluebella’s first experience of deploying eCommerce and ERP, as well as integrating these systems, they anticipated the challenge to be substantial.
The brand were aware they needed to work with an experienced integration provider that had expertise in connecting Shopify Plus and Netsuite and could support them through the process.